We help people improve their looks.

Objective, Science-Based Advice

You Want To Improve Your Looks

But Don't Know How

We Can Help

Start Your Glow-up
Start Your Glow-up
Start Your Glow-up

Attractive people receive better job prospects [1].

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Individuals are more satisfied with attractive partners [2]

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Attractive people enjoy a higher quality of life [3].

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How Do I Actually Improve My Looks?

1

Assess

Have us take a professional look at your face, or use the resources below to do it yourself.
2

Evaluate

Address your cosmetic concerns one by one. We'll help evaluate your options.
3

Improve

Find an aesthetics mentor or coach to hold you accountable. Join our Discord community.
View Sample Assessment
View Sample Assessment
View Sample Assessment

I have concerns about my dark circles jawline undereye cheeks wrinkles

Have Us Assess Your Face

Assess Your Own Face

Use Our AI Tools

Read This (Coming Soon)

Find Solutions

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Undereye

Cosmetic concerns relating to the periocular and undereye area.

Forehead

Fine line and wrinkles along the forehead, high hairlines and unshapely bumps.

Jawline

For those with a weak jawline and are stumped on how to improve it, preferably non-surgically.

"But beauty is... subjective!" expensive!" impossible!" complicated!" time-consuming!" ethno-centric!" cultural!"

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Attractiveness Is Objectively Measured

Humans innately recognise what is attractive.

If beauty was purely subjective or “in the eye of the beholder,” there would be no agreement on what ‘attractive’ is, but the large body of research on facial attractiveness have found recurring trends.

Research On Facial Development

Neurobiologist

Certain facial features may be preferred due to shared dedicated neural circuitry [1].

Anthropologist

…there is appreciable agreement in facial attractiveness ratings… [2].

Evolutionary Psychologist

Human adults and infants prefer attractive over less attractive faces [3].

Sociologist

…people will exert more effort to view attractive than unattractive faces… [4].

A handsome face, stays handsome globally.

While there are cultural variations, we can say with certainty that 2 eyes, a nose and a mouth are universally desirable facial features for humans to have… so where do we draw this line on attractive features?

Research On Cross-Cultural Standards

Facial development is more nurture than nature

Many established factors such as sleeping position, breathing habits, oral posture, diet and more influence your facial development. Just ask your orthodontist!

Research On Facial Development

What we’ve been up to

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...and the team behind it.

Founder

Shafee H.

Anthropology (BArt), Engineering (BEng) | University of Sydney

Shafee is the founder and name behind the QOVES brand. You may have heard him on our YouTube video as lead narrator but his background in physical anthropology and beauty has allowed the company to evolve to a full-service aesthetics consultancy to better understand what makes a face attractive.

Having given many talks and interviews with magazines and publishers on his take on 'objective beauty' and current dating trends, he works at QOVES as the lead visionary behind the company's future.

Aesthetic Consultant

Dr M. Barboza

Doctor of Medicine (MD), Aesthetic Medicine | Universidad de Carabobo

Graduated from La Universidad del Zulia (LUZ), Maracaibo, Venezuela. As a Medical Doctor she did a rural year at an unprivileged Hospital where she got firsthand experience in Trauma, Cardiology, Gynecology-Obstetrics, ER, and Pediatrics. After that, Dr Barboza received her diploma in Aesthetic Medicine from Universidad de Carabobo, which led her to work with Clinica Tendencia Body as an Aesthetician before joining the QOVES team as a consultant.
Medical Researcher

Dr K. Mahmoud

Bachelor of Medicine, Bachelor of Surgery (MBBS) | Menofia University

Khaled Mahmoud is a graduate medical professional currently interning at Menofia University's Faculty of Medicine & Hospitals with 5 years of experience in writing medical content. He joined QOVES as a remote content creator, being responsible for the large majority of the cosmetic flaws series developed for the brand to educate the public on common facial issues and their possible treatments. His articles and writing style are a mix of medical depth with user readability, making him the perfect fit in being a relatable educator on the aesthetics topic.
Aesthetics Consultant

Dr S. Muhammad

Bachelor of Medicine, Bachelor of Surgery (MBBS) | National University of Medical Sciences

Shoaib joined QOVES as an aesthetics consultant given his extensive background on the topic. His previous work involved fact-checking and researching scientific literature to help assist brands in providing factual content. Currently, he works on the Facial Aesthetics Report as a writer, evaluating cephalographic measurements and providing holistic advice on cosmetic flaws, based on his experience in the field.
Medical Researcher

Dr M. Sherpa

Bachelor of Medicine, Bachelor of Surgery (MBBS) | Guangzhou Medical University

Sony Sherpa MD is a medical practitioner currently working hard to provide health-related services to people in need. She completed her medical degree with multiple scholarships as an outstanding all-round student and currently works as a valued medical writer and editor at QOVES Studio. In fact, many of the scientific videos on our Youtube channel are fact-checked and co-written by her.
Her medical articles for QOVES are written with impeccable accuracy owing to her vast medical knowledge and thorough research, collaborating with our internal team daily. Also, she is a board-certified Clinical Doctor and is currently working as a Medical Officer in the emergency department of a renowned hospital and helps many new patients every day.

1. Lookism: The New Frontier of Employment Discrimination? (Warhurst Et al)
2. Physical attractiveness and dating choice: a test of the matching hypothesis, (Berscheid Et al)
3. Attractive faces are only average (Langlois Et al)